“To earn the respect (and eventually love) of your customers, you first have to respect those customers. That is why Golden Rule behavior is embraced by most of the winning companies.”
Colleen Barrett, Southwest Airlines President Emerita
‘Hyperautomation’ is a Gartner-coined term that refers to an effective combination of complementary sets of tools that can integrate functional and process silos to automate and augment business processes. For sales leaders, this means automating sales processSales Process Sales Process is a series of strategic steps or a set of activities aimed at driving sales growth through the alignment of personnel, market insight, methodologies, relevant business units, and technology. steps that were previously very analog. It also means moving more and more customer interactions and transitions into the digital channel that your customers prefer, such as digital commerce.”
Gartner GroupAdditional Resources
Precision of Sales AutomationSales Automation Sales Automation is the act, practice or technique of using software to simplify, speed up or streamline the entire sales process or specific component activities such as customer tracking, forecasting, and inventory monitoring. – for a Perfect Data Flow by Nikolaus Kimla
There is a beautiful classical piece of music—Moldau by Czech composer Bedrich Smetana—which describes a spring that begins in the mountains, becomes a brook, a stream, a creek, a river and then reaches the ocean. In the business world, we want a perfect, precise flow of data. It begins with one data point, and moving…
Sales Automation: Back to the General Store by Nikolaus Kimla
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There are many things we can say about automation—but probably the most relevant thing is that the goal is interconnection. This means a connection between all sites, companies, and systems where such connection is required and sensible. From the Past Coming out of the past, each individual system has its own peculiarities. That is why, in…
Technology the Sales Enabler by Nikolaus Kimla
In my last article, we talked about the fact that technology, practically since the beginning of time, has been replacing repetitive tasks. While everyone wants some repetitive activity replaced in their lives—actually as much as possible—we’ll stick to our subject of sales and CRM. CRM technology, with increasing intelligence, continues to replace repetitive tasks. Technology…